Mcdonalds: Lok Lok Burger

To create a distinctive National Burger for Malaysia to reinforce McDonald’s as the number one burger brand globally.

CLIENT
Mcdonald
WORKED
User research, Creative direction, Project management, Ad campaigns, Typography, Photography

Countries take pride in their Nation’s Culture. In this team campaign, we have decided to to launch a National Burger, called “Lok-Lok Burger’.

Lok-Lok is a popular street food that consists of various steamboat style foods inclusive of meats and vegetables that are served on a skewer.

The deliverables of this campaign includes a burger promo ad, burger packaging mockup and a landing page
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